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    20% Off All Zipp Wheels(Post)

    20% Off all full MSRP Zipp wheels.  Excludes sale, clearance, closeout or otherwise discounted wheels.  Use code ZIPP20 at checkout

    Enve vs Zipp Carbon Clincher Wheels(Post)

    If you play heed to the Kona count, Zipp and Enve wheels have been #1 and #2 for some time, and they don't have a lot of rivals that can keep up with their R&D budgets.  They both continue to push the

    How Does An Oversized Pulley Wheel System Improve Bicycle Performance?(Post)

    Spending over $500 to upgrade a piece of your rear derailleur is a bit hard to swallow for most cyclists.  But oversized pulley wheel systems are not marketed to the masses; they are for those looking

    A Primer on Wheel Depth: How to Choose the Fastest Carbon Wheels(Post)

    One of the most common questions cyclists ask is simple: what is the fastest wheel depth for carbon wheels? The truth is, there isn’t just one answer. The fastest wheel depth depends entirely on your

    Zipp Upgrades Hubs and Lowers Prices on Most Popular Wheels(Post)

    Zipp has long been a leader in wheel architecture.  They were one of the first wheel companies to use CFD (computational fluid dynamics) design technology to advance wheel aerodynamics.  The Firecrest

    Ceramicspeed Addresses the Minutiae of Speed(Post)

    When cyclists think upgrade they go to carbon, everything, and nearly every bicycle part can be found in carbon fiber.  But purchasing an expensive carbon seatpost, stem, or choosing the carbon saddle

    Beware the "Pop Up" Brands When Purchasing Carbon Fiber(Post)

    There is nothing like a brand new bike, and the junior athlete I was fitting on her's was extremely proud of it.  Her mother was even more excited about the amazing deal she got.  But when I inquired

    Inattentiveness Even More Deadly for Cyclists(Post)

    I recently witnessed this near calamitous incident between motorist and cyclists; and a lot can be learned from it.  I was driving home behind one of the local group rides.  The riders were taking up

    Presta Valve Core Removal: Safe, Tool-First Guide(Post)

    Presta Valve Core Removal: Safe, Tool-First Guide Most modern Presta valve cores are removable, and pulling one out safely takes only a short time when you have the right tool. The fastest, safest me

    Trainer Tire Flat Spot Can Be Hazardous to Outdoor Riding(Post)

    The newer interactive smart trainers make indoor training much more attractive, to the point that many people now prefer to ride their trainer year round for safety and convenience.  The only problem

    Mental Skills For Athletes- A Winners Mentality(Post)

    To win at any sport takes a combination of natural ability and mental skill sets. Both of these charactoristics must be developed and honed. Even if you are not physically capable of becoming a cham

    Ceramic Bearings; Worth The Cost?(Post)

    Components utilizing ceramic bearings are often significantly more expensive than those utilizing alloy bearings.  So is the upgrade worth it?  Is it all hype?  Can they really make you faster? The sh

    Where Is The Best Place To Measure Power on a Bicycle?(Post)

    One of the most common questions we receive from customers during the purchase process of a power meter is which system is "best."  Power may be measured at the hub, crank arm, pedal, crank spider, bo

    What Is a "Smart" Cycling Trainer?(Post)

    What makes an indoor cycling trainer "smart"? It is the ability to transmit a data stream to your device enabling you to use the data for your app or program. Smart trainers transmit a Bluetooth or A

    5 Questions To Ask Yourself Before Buying a Power Meter(Post)

    Bicycle power meters are without a doubt the most influential training technology to come down the pipeline in decades.  Once a mythical device used by the rich and pros that spouting such terms as "n

    Beware The Suck of a Dirty Bicycle Drivetrain(Post)

    I recently recommended a complete bicycle overhaul to a customer before his first Ironman, and he opted not to postpone it until after his race (against my advice).  Post race he brought his bike in f

    Just in- Powertap P1 Pedals(Post)

    Yet another option in cycling power meters, the Powertap P1 pedal system is now available at The Sport Factory; a Powertap Preferred Dealer.  The power meter pedal has been one of the most eagerly awa

    Pedal vs Crank Based Cycling Power Meters(Post)

    Power meters used to come with big compromises.  The most popular design was located in the hub of the wheel which meant sacrificing performance (added weight) for the data as well as limiting your wh

    Abus Gamechanger Addresses Aerodynamics From All The Angles(Post)

    You have to use a great deal of caution when hearing a manufacturer tout the aerodynamics of their product.  Reducing drag is a complex problem in that there are a variety of factors that affect it su

    Drafting Dilemma in Triathlon and How To Fix It(Post)

    By Coach Matt RussThe illegal drafting that occurs during multi-sport events has received a lot of press this year. Many athletes are frustrated by the blatant and continued disregard some race part

    ​Don't Be A Girl When it Comes To Bike Maintenance(Post)

    By Matt Russ for USA Triathlon Multisport ZoneI am surrounded by hyper-intelligent women and I have no problem admitting freely that I rely heavily upon them. I figure if you encompass yourself with

    How To Properly Assess and Address Your Risk for Cycling Safety(Post)

    Why I Feel Safer on My Motorcycle Than My Bicycle I ride a motorcycle—yes, a fast one—and I’ve been doing it for more than 20 years. People often ask whether I feel unsafe or why I’m willing to take

    Training Tech Curse and Blessing Can Drive You Nuts(Post)

    The landscape of training and coaching technology has changed pretty dramatically in the last two decades; as it has with all types of technologies. Just as our phones, computers, and televisions ha

    Georgia Cycling Safety and Etiquette- Rules of the Road(Post)

    I live in Atlanta, arguably the worst city in the country to ride a bicycle. Planning (or lack of) Atlanta's explosive growth has rarely considered the cyclist. Roadside commuter bike paths are few

    Designing A Multisport Pacing Strategy(Post)

    By Coach Matt RussAthletes often contemplate what the “right” or “correct” pace should be for a particular multisport distance. Designing and implementing a race pacing strategy can be challenging a

    The Wise Athlete and How To Become One(Post)

    Training, simply put, is adding specific stress to the body. Your body then adapts to the stress load, and gets stronger, faster, or more powerful.  But there are times when completing your work out

    How to Pedal More Efficiently: A Guide to Cycling Form, Pedal Stroke, and Bike Fit(Post)

    Propelling yourself on a bicycle is a simple concept: push the pedals harder, faster, or both to increase speed. But producing that speed efficiently is a different challenge. Power is only part of t

    How to Choose a Aerobar Extension For Your Triathlon or Time Trial(Post)

    Choosing the right aerobar extension can make a huge difference in your next triathlon or time trial, and it is a relatively cheap enhancement.  Extensions come in a wide variety of shapes, but whatev

    Bicycle Selection and Purchase for Triathletes(Post)

    Bikes range in price from as little as $800 to well over $5000, and vary greatly in design, materials, and performance. If you are new to triathlon, or even contemplating a triathlon, do you have to h

    The Frugal Triathlete- Getting the Most Out of Your Dollar(Post)

    In these economic times triathletes are looking for ways to limit expenditures like everyone else. I am often asked where the “best” or most effective place to invest in triathlon equipment lies. Al

    Don't Throw Out Your Tri Bike Just Yet- You May Need It(Post)

    One of the myths and misconceptions I often find myself dispelling is that a triathlon bike is faster because it is more aerodynamic than other bikes.  The aerodynamic drag of any bike is small when i

    How To Use a Power Meter for Triathlon Pacing(Post)

    Power meters are by no means perfect devices and can be expensive to boot. A power meter requires a level of technical and analytical aptitude that not every athlete will possess. However, if used t

    Is SRAM Knocking Shimano Off The Podium?(Post)

    SRAM has released a flurry of new technologies in the last few years, most notably the DUB bottom bracket and AXS electronic groupo in 2019, eating into Shimano's market share of high end component sa

    Preventing Swimmers Shoulder in Triathletes(Post)

    No swimmer works hard, swimming lap after lap, just to get injured. But that may be the cause of swimmer's shoulder. Lap after lap, done with the wrong swimming technique, too often or too fast. USA

    Selecting A Bicycle Hydration System for Triathlon(Post)

    Even a 1% drop in body weight due to dehydration can significantly affect endurance.  As blood plasma volume drops the body has to work harder to circulate a more limited amount of fluid meaning less

    Get Course Specific With Your Training in order to win(Post)

    In you really want to be prepared for your next race you must consider the details of the race course. Although this may seem self-evident, athletes will often stick to their usual training rou

    When Things Go South; How Real Athletes Adapt and Overcome(Post)

    We have all heard the phrase adapt and overcome but when faced with a situation that challenges us it takes skill, practice, and discipline to implement this strategy. To adapt requires flexibility;

    Pre Season Swim Progression and Technique(Post)

    By Coach Tracy PalmerAs a coach and an athlete, I have always welcomed the off season. I like the change in pace and the change in focus with my athletes. We may work on running a little more, spend

    Thule Sleek Stroller Product Review, Thule tandem(Post)

    With a two year old and another on the way we began our search for a tandem stroller.  What I discovered was that while there were plenty of tandem strollers, there were few that could accommodate an

    What Manufacturers Keep Missing About Power Meters(Post)

    I love my video doorbell.  I won't mention the brand, but you have probably seen it advertised on TV.  What I like most about it is its' simplicity and ease of use out of the box.  I quickly understoo

    Ironman, Catabolic Workouts, and Masters Male Body Fat Gain(Post)

    Completing or competing in an Ironman on the masters level is an even greater accomplishment in that the body does not react or recover from exercise like it did in an athlete's 20's or 30's.  Injury

    How To Become a Professional Triathlete? Think twice.(Post)

    Becoming a pro athlete in any sport is the ultimate dream of many.  The esteem, recognition, and of course money that come with professional status are worth devoting some of the best years of their l

    Triathlon Hydration Strategies For Optimal Performance(Post)

    There is no other factory athletic performance as much as hydration. A dehydration state is considered to be water loss equaling 1% of your body weight. By the time you loose 2% plan on loosing 10-1

    Triathlon Pacing and Avoiding the Placement Pitfall(Post)

    by Coach Matt RussNo athlete enjoys being passed in a race. When you sense you are falling behind the natural reaction is speed up; attempting to keep pace or chase the person now in front of you. B

    How To Select The Right Bicycle Saddle for body type(Post)

    Bicycle seats come in a wide variety of shapes, sizes, and designs. Finding the right one is often a confusing process of trial and error for cyclists. However, a little education goes a long way, a

    The Wrench Does Not Fix The Machine- Bike Fitting(Post)

    There are interesting new tools designed to aid the bike fitting process. Some incorporate dynamic motion sensing and capture technology. As a gadget guy, I am compelled by new technology and I o

    How To Thoroughly Clean Your Bicycle in 6 Steps.(Post)

    There is clean, and there is spotless. When it comes to my bicycle I prefer the later. Cleaning your bike may or may not be a labor of love for you but there is an easy way to do it.  Bike shops do a

    How to Increase Comfort in the Aerobars for Triathlon(Post)

    The aerobar or aero position was not designed for comfort, is was designed to reduce drag which it does a great job of.  But it is by no means natural to the human body and many people have a hard tim