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Sport Factory Blog

Athlete VO2 Max and Application Explained

Athlete VO2 Max and Application Explained

Posted by Matt Russ on 4th Feb 2021

Sports technology, like any other, eventually trickles down to the masses. Amateur athletes now have access to some of the same testing and evaluation processes that the pros do. However, this testi … read more
How to Stay Motivated for the Long Haul

How to Stay Motivated for the Long Haul

Posted by Matt Russ on 27th Nov 2020

As athletes we are psychologically motivated and inspired by a unique mix that fuels our ambition and keeps our noses to the grind stone. It is important to regularly re-examine your motives and to … read more
Your Athletic Success Is Hidden in the Details

Your Athletic Success Is Hidden in the Details

Posted by Matt Russ on 6th Jan 2020

Have you ever wondered how athletes continue to set new world records, break through barriers thought to be impassable, and often achieve what was thought to be impossible? Are better athletes being … read more
Ten Fixes To Save Your Running Knees

Ten Fixes To Save Your Running Knees

Posted by Matt Russ on 5th Dec 2019

Running is weight bearing and involves high compressive forces many times your body weight. The eccentric (lengthening) muscle contractions involved with running are also very hard on your body, and … read more
Strategizing Your Long Term Athletic Goals

Strategizing Your Long Term Athletic Goals

Posted by Matt Russ on 12th Jul 2019

Ask a newbie athlete what their long term athletic goals are and you will likely get a puzzled look. Their focus is likely so short term that they cannot see much beyond completing their next event. … read more