Sport Factory Blog

Athletes are always looking for an edge. This may come in the form of a new supplement, gadget, piece of equipment, or training methodology. Many of these are of negligible or no value to performance … read more

The landscape of training and coaching technology has changed pretty dramatically in the last two decades; as it has with all types of technologies. Just as our phones, computers, and televisions ha … read more

Progress in athletics comes in small steps not giant leaps. I liken it to a board game in which a variety of factors and decisions move you forward towards your goal(s) or backwards and away from th … read more

Human beings are creatures of habit, and it is often hard to adapt or change them. The training process is not immune to habitual responses, especially if a certain type of training has worked wel … read more

What happens when your hard work as an athlete stops paying off…Each and every athlete has a limited peak performance potential and amount of time to achieve it. That is an unfortunate and often misu … read more